After looking rather hard for a few weeks for an M235 as my wifes next DD, and honestly failing miserably most of the time, I finally found a dealer that was willing to agree to a reasonable number on one of these cars. There are definitely better deals available in the 2 series (228), but I really wanted to find an M235 (aka “poseur M Car”). After literally looking through the entire BMW line in person, my wife simply liked the 2 series the best (yes…better than any other series, be it 3/4/5/7/8…I know I know… )
In any case, since a 2 series it was going to be, I was hoping to at least have it be the M235 version, but finding one that was not a complete non-LH worth deal was tough. I will also admit that this was a case of wanting (or not wanting) specific colors, etc. This car literally had exactly the right options desired and was the first choice color combo, so I sprung for it. It is what I would call a decent deal for the current environment, but nothing unicorn-like.
I approached this deal with a flat out monthly payment offer to the dealer. My first inquiry to them they came back at ~$540/mo with 7 MSDs which I obviously declined. A week later, a different sales manager called me (and for once I actually answered the phone when a dealer calls…I always email/text) and he was incredibly straight forward (and honestly very very nice). He simply asked me where I wanted to be. I said 36/10, $0 down and 7 MSDs, $400/mo (which is an effective $389 since one is only making 35 payments). He called me back 10 minutes later and said theyd do it. I said fine, send over the papers.
Of course, using this approach I already knew what the dealer would have to do to get there, so I knew it was attainable (in a variety of ways). I figured theyd need to be ~19% pre-incentives at base MF. As best as I can tell in reversing out the deal, they were actually at ~20.9% discount, but with the MF raised to something around 0.00104. Of course, I dont care how they got there in the end, but understanding the pathways there are obviously helpful.
Also, as it was an executive demo, the dealer was kind enough to also include the expected executive farts free of charge.
I forgot to mention (so as to avoid LH scorn), the BMW VISA of course used for the MSDs for 4x points.
2020 BMW M235i XDrive
MSRP: $49,195
Selling Price: $38,906 (20.9% pre-incentive discount)
Monthly Payment: $399.50 (effective $389) including FL tax ($373.36 pre tax)
Drive-Off Amount: $0 + 7 MSDs ($2800)
Months:36
Annual Mileage:10,000
MF: ~0.00104
Residual: 58% (55.76% after demo miles)
Incentives: $2500 (lease cash and loyalty)
Region: South
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