In order for inventory to remain low and prices high after the the chip-supply problems are resolved, the automakers will be bound up in a version of one of economists’ favorite games, “The Prisoners Dilemma,” forced to cooperate, Wakefield says.
Once that ends, the first company to sacrifice profits to gain market share will likely cause others to follow suit and they’ll be right back where they were before the pandemic.
i think the answer to the original question is “no, you’re doomed to pay MSRP++ forever. the market will never adjust, supply chains will be broken forever, and the wait time for a car will become similar to that from Soviet Russia…”
I think the grand “no fail” plan is for US manufacturers and other legacy European and Japanese giants down the road to rely on US/EU and Japanese government subsidies and mandates to fund the hundreds of billions in new EV investments required in the next 10-20 years.
Germany won’t let Daimler, BMW and VW be left behind. The US won’t let GM and Ford fail to Chinese EV startups and Japan certainly won’t let Toyota, Honda and Nissan get left behind.
So Aronchi’s dad goes to the Lada dealership and orders a Lada. The dealer says come back in 7 years. Dad asks, morning or afternoon? Dealer laughs and says what difference does it make? Dad says the Fridge is getting delivered in the morning …