Target Discount for 2020 5-Series Custom Order

Greetings fellow Hackrs,

What do you think is a reasonable discount off MSRP before incentives on a 2020 5-series custom order?

Most offers have come at invoice (6% off MSRP) + a profit for the dealer between $500-750 before incentives.

After lengthy negotiations, the best I’ve been able to get is 10% off MSRP before incentives at base MF.

What do you guys think? Anybody has been able to do better than that?

Look forward to your feedback.

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