February BMW Lease Deals — Lease, Finance, or Cash 
Programs valid through 3/2
February BMW programs are officially live, and the big takeaway this month is stability — pricing has held very steady compared to January, which is a win given typical seasonal shifts. The real standouts are the X1 and X3, where we’ve seen meaningful improvements that push both models into some of the best value positions in the lineup right now.
All discounts shown below apply equally to leasing, financing, or cash purchases. We’re showing true in-stock discounts alongside custom order pricing, so whether you want to move quickly or spec exactly what you want, both options are clearly laid out.
Important notes:
- Mileage shown: 7,500/yr (10k / 12k / 15k available)
- $3,500 due at signing unless otherwise noted
- Tax, title, and license not included
- Southeast-based inventory with Northeast shipping available
- Current incentives expire 3/2
SUVs
Concierge: $699 unless otherwise noted
2026 BMW X1 xDrive28i
- MSRP: $45,xxx | Selling: $40,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $421/mo + tax
- With Loyalty: $407/mo + tax
- Other incentives: $500 Military or College Grad
2026 BMW X2 xDrive28i
- MSRP: $49,xxx | Selling: $44,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $587/mo + tax
- Other incentives: $500 Military or College Grad
2026 BMW X3 xDrive30
- MSRP: $55,xxx | Selling: $49,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $533/mo + tax
- With Loyalty: $519/mo + tax
- Other incentives: $500 Military or College Grad
2026 BMW X5 sDrive40i
- MSRP: $72,xxx | Selling: $64,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $841/mo + tax
- With Loyalty: $813/mo + tax
- Other incentives: $500 Military or College Grad
2026 BMW X5 M60i (Concierge $899)
- MSRP: $98,xxx | Selling: $88,xxx
- Discount: 10% In-Stock | 8% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $1,192/mo + tax
- With Loyalty: $1,163/mo + tax
2026 BMW X6 xDrive40i (Concierge $1,000)
- MSRP: $85,xxx | Selling: $79,xxx
- Discount: 7% In-Stock | 6% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $1,139/mo + tax
- With Loyalty: $1,111/mo + tax
2026 BMW X7 xDrive40i (Concierge $899)
- MSRP: $89,xxx | Selling: $79,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $954/mo + tax
- With Loyalty: $926/mo + tax
2026 BMW X7 M60i (Concierge $899)
- MSRP: $120,xxx | Selling: $107,xxx
- Discount: 11% In-Stock | 9% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $1,307/mo + tax
- With Loyalty: $1,279/mo + tax
Sedans & Coupes
Concierge: $699 unless otherwise noted
2026 BMW 228 Gran Coupe
- MSRP: $44,xxx | Selling: $39,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $382/mo + tax
- With Loyalty: $369/mo + tax
2026 BMW 230i Coupe
- MSRP: $46,xxx | Selling: $40,xxx
- Discount: 12% In-Stock | 11% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $526/mo + tax
- With Loyalty: $510/mo + tax
2026 BMW M240i (Concierge $799)
- MSRP: $59,xxx | Selling: $56,xxx
- Discount: 6% In-Stock / Order
- Lease: 36 mo | 7,500/yr
- Pricing: Inquire
2026 BMW 330i
- MSRP: $51,xxx | Selling: $45,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $457/mo + tax
- With Loyalty: $444/mo + tax
2026 BMW M340i (Concierge $799)
- MSRP: $68,xxx | Selling: $64,xxx
- Discount: 6% In-Stock / Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $751/mo + tax
- With Loyalty: $738/mo + tax
2026 BMW 430i
- MSRP: $56,xxx | Selling: $49,xxx
- Discount: 12% In-Stock | 11% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $633/mo + tax
- With Loyalty: $619/mo + tax
2026 BMW M440i (Concierge $799)
- MSRP: $71,xxx | Selling: $65,xxx
- Discount: 9% In-Stock | 7% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $869/mo + tax
- With Loyalty: $856/mo + tax
2026 BMW 530i
- MSRP: $65,xxx | Selling: $58,xxx
- Discount: 11% In-Stock | 10% Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $627/mo + tax
- With Loyalty: $599/mo + tax
2026 BMW 540i xDrive (Concierge $799)
- MSRP: $77,xxx | Selling: $72,xxx
- Discount: 6% In-Stock / Order
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $862/mo + tax
- With Loyalty: $834/mo + tax
2026 BMW 550e xDrive
- MSRP: $83,xxx | Selling: $75,xxx
- Discount: 12% In-Stock
- Lease: 39 mo | 7,500/yr
- $3,500 DAS | $781/mo + tax
Electric
In-stock $699 Concierge unless otherwise noted
2026 BMW iX xDrive45
- MSRP: $85,xxx | Selling: $74,xxx
- Discount: 12% In-Stock | 11% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $659/mo + tax
- With Loyalty: $629/mo + tax
2026 BMW i4 eDrive40 (xDrive available)
- MSRP: $62,xxx | Selling: $55,xxx
- Discount: 12% In-Stock | 11% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $449/mo + tax
- With Loyalty: $435/mo + tax
2026 BMW i5 eDrive40 (xDrive available)
- MSRP: $76,xxx | Selling: $67,xxx
- Discount: 12% In-Stock | 11% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $655/mo + tax
- With Loyalty: $626/mo + tax
Red M & Blue
$1,000 concierge unless otherwise noted
2026 BMW X5 M Competition
- MSRP: $140,xxx | Selling: $127,xxx
- Discount: 9% In-Stock | 8% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $1,939/mo + tax
2026 BMW X6 M Competition (Concierge $1,499)
- MSRP: $144,xxx | Selling: $134,xxx
- Discount: 7% In-Stock | 6% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $2,085/mo + tax
2026 BMW XM Competition (Concierge $1,499)
- MSRP: $160,xxx | Selling: $144,xxx
- Discount: 10% In-Stock / Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $1,789/mo + tax
- With Loyalty: $1,560/mo + tax
2026 BMW M2 Base
- MSRP: $74,xxx | Selling: $70,xxx
- Discount: 5% In-Stock / Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $1,039/mo + tax
2026 BMW M3 Competition
- MSRP: $85,xxx | Selling: $83,xxx
- Discount: MSRP
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $1,313/mo + tax
2026 BMW M4 Competition
- MSRP: $94,xxx | Selling: $87,xxx
- Discount: 7% In-Stock | 6% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $1,247/mo + tax
2026 BMW M5 Sedan (3 units available at 10% off - these 3 at $1,499 concierge)
- MSRP: $129,xxx | Selling: $117,xxx
- Discount: 8% In-Stock | 7% Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $1,563/mo + tax
2026 BMW M5 Touring
- MSRP: $133,xxx | Selling: $129,xxx
- Discount: 3% In-Stock / Order
- Lease: 36 mo | 7,500/yr
- $3,500 DAS | $1,912/mo + tax
We have the largest BMW dealer network in the Southeast, giving you access to nearly every color, package, or trim—without settling for what’s sitting on the lot. Tell us what you want, and we’ll deliver it to your door at the best price available.
Secure Your Next BMW
Call or Text: (813) 507-8768
Email: Louis@Cigarcitybrokers.com
Full January Lease Programs:
View all current offers — including BMW, Mercedes-Benz, Audi, Genesis & Infiniti — in one place:
Full Lease Spreadsheet
All discounts apply to leasing, financing, and cash purchases.


