I’m not shocked by Pro / Trailhunter pricing given the prices for Land Cruisers. 
kind of inline with my expectations.
70k for trd pro is insane. My 21 trd pro 4R was 53k with tons of options. Over 25% increase in 4 years is massive.
These will need discounts to move within 4-6 months of release. Toyota for everyman is gone. 5th gen prices about to hold or even go up.
Sadly, everything is more expensive. Can’t even buy a corolla/civic for under $20k anymore.
corolla going up to 24k MSRP isn’t horrible considering all the tech in them now/inflation
the egregious ones are ones like the Tacoma, Sienna, Tundra and the new 4Runner
Tacomas are piling up on the lots and we’ve already seen 14% off. Gotta think these will be similarly hard to move. My SR5 stickered for only 3k less than my fully loaded frontier and it doesn’t even have heated seats. All that for the new Toyota reliability of “your transmission might fail at any time but we won’t do anything until it does”.
Like this comment if you have a 5th gen and are excited to have the new sub par 4 banger that nobody wants, inflate the value of our V6 even more now
laughs in equity
Especially the Pro owners… @C10H12N2O
2 Likes
I get about 5 texts a day asking for the new runner. That didn’t happen between Tacoma and tundra updates. I don’t think they’re going to have problems selling these. I’m sure I’ll be at invoice fast on them but that’s expected at this price point.
I just hope they lease well. If they’re $50-100 more than current Tacoma lease prices I think they will fly.
I also hope last generation pricing stays high, it’ll push more people into a new one!
1 Like
I have no doubts that some will sell. Although im kinda surprised since its gonna be the same powertrain as the taco. At least they kept the roll down rear window though lol
3 Likes
If you had been checking AutoTrader, Carmax and other sites over the last several weeks you would see that many dealers are asking far more for a used 2024 than MSRP was when it was bought. Some were even $10k more than the +/- $56/57k sticker.
Not sure what they are actually getting but asking that much is a good sign for current value.
This is nuts:
https://www.carmax.com/cars/toyota/4runner/trd-pro?year=2021-2023
Same thing on CarGurus as well. 2021-2024 TRD Pros for way over sticker with all kinds of miles.
Crazy since I was getting these for around 6k off msrp all this year.
I had many people offer me msrp or slightly above in the last 2 months if I could locate one.
I sold more runners this year then the last 5 previous years combined
2 Likes
Trd Pro trim had insane RV for the previous gen. If that holds and the high MSRP limits the purchase demand, there could be some reasonable lease deals on the upper end trims.
I am personally eyeing the Limited trim, it is like a slightly cheaper Land Cruiser with the Premium package, hoping the money factor would be more reasonable than the crazy LC MF…
1 Like
Whats crazy is that someone, somewhere will pay it lol
I had a 4Runner for two months. Slow, boring, outdated. Why do these appeal to so many people?
1 Like
This is personal preference, but the 40th anniversary red color combo was atrocious, and it has held up value somehow. I have seen a bunch of people remove the striping and the wheels w/ red works a bit better. Getting the feeling a low-mileage one of these will be an auction darling in 20 years
1 Like
Because they literally don’t ever break. Nobody gets them for speed or tech
@JalopSpecial I wasnt a fan of that stripe either, only seen maybe 1 or 2 on the road
@Jrouleau426 How did the 40th anni trim sell?
2 Likes
They are reliable, cheap to run, hold value. This isnt a porsche cayenne turbo, also doesnt have that massive depreciation. Had my trd pro since 2021. Just love fact that speed bumps dont slow you down, terrible roads are not something that are any issues, offroad they are capable as well. 4R is a better wrangler for road use atleast based on my experiences.
2 Likes
Beauty is in the eye of the beholder.
Some find them fun and exciting. Ditto to what @Nypharm mentioned. I’d buy one of its competitors any day.
MPG figures released. Credit goes to 4runner6g.com.
no way that gets that mileage
1 Like
Real world combined numbers for the Land Cruiser is closer to 20 MPG. I’m thinking the hybrid version will be in parity with real world LC numbers.
1 Like