While this may not be a unicorn, there are not many full-size pickup deals posted here. I figured someone else could benefit from what I negotiated.
2024 Sierra 1500 Denali Ultimate
MSRP: $87,190
Sales price: $78,190 (10.32% off MSRP)
Minus Rebates: $3,250 ($500 GMC CCR, $2,250 GMC loyalty, $500 GM Rewards CC sign up)
Minus Down payment: $215 (needed to spend $1,000 on the CC to get the rebate and this plus my first month’s payment did the trick)
Plus Dealer fee: $799
Adjusted Cap Cost: $75,524
From my research this is about as good as it gets today on a high-end pick-up. For reference, I was getting the same quote from well known high volume Ram dealers on a Laramie trim. Made the decision to move forward on this deal pretty easy.