I think that the mistake a lot of people are making is giving the dealer the upper hand when it comes to the NJ rebate. That should be completely ignored within the scope of the negotiations. The BUYER has the upper hand here because the dealer cannot claim the money. And make no mistake, once they are able to apply it at point of sale they will make back whatever they may lose on these at the moment sevenfold. @HN308 said it best, what if you are from Pennsylvania or another neighboring state with no post sale incentives? Negotiations on pre incentive selling price should be exactly the same. I look at it this way: How many NJ residents currently are A) Looking for a new car B) Are open to an electric vehicle and are comfortable with their charging options C) Are employed or are not worried about losing a job with 17% unemployment D) Have the credit needed to get a good deal and E) Have a Costco membership/Supplier/LEASE Loyalty or LEASE Conquest all at the same time? It might be a smaller pool of demand than the dealers think.
