The manufacturers buy the rate-down and residual-up every month. Here, there, everywhere.
Right now the cost of moving metal has never been lower, they just can’t move it fast enough. By the time they are able make enough, they will have to subvend one/both (and rates will probably be higher). It’s a hard-knock life.
Right, but that really means the captive arm isn’t truly hemorrhaging money when times get back to normal. If ASPs after these leasing incentives still allow for reasonable positive margins I won’t be shedding any tears for the manufacturer or its captive.
For the brick-and-mortars that white-label a captive *FS (Chase, BofA, US Bank), agreed. For the others (including the part of VCFS that isn’t Bank of America), they better be raising every penny they can now, because whether they burden the manufacturer or the “captive”, they have to raise-and-spend that cash on trunk money (cash-cash) and buying rate down/residual up (in normal times might be covered by cashflow from current investments, since most of those sold early to Vroom, not so much).
If I’m paying MSRP for a lease or a purchase, I’m still taking the hit.
For example, I leased a Subaru Forester for $355/month in April…that same car now leases for nearly $100/month more…why? I paid $29.8K, current buyers are paying $33.4K (MSRP) which is $100 month more ($3600 total over 36 months). There is no way around that.
Yes, but on the lease your loss is capped at $3600. It’s the typical risk mitigation that could make leasing a good option in any market, but with so many unknowns in this market, it could end up being even more beneficial.
Intel Corp. [US:INTC] Chief Executive Pat Gelsinger sees the global semiconductor shortage potentially stretching into 2023, adding a leading industry voice to the growing view that the chip-supply disruptions hitting companies and consumers won’t wane soon.
The world-wide shortage has fueled rising prices for some consumer gadgets. Meanwhile, the auto industry has been particularly hard-hit as the lack of a key component causes production delays. German car maker Volkswagen AG this month warned the global shortage could worsen over the next six months. Others have said they were bracing for problems through next year
It could take one or two years to get back to a reasonable supply-and-demand balance in the semiconductor industry, Mr. Gelsinger said in an interview after the company posted second-quarter earnings on Thursday. “We have a long way to go yet,” he said. “It just takes a long time to build [manufacturing] capacity.”
Since they are just as much at risk as everyone else with chip shortages, and taking their response to now, I would guess that they will be selling a $50k unicycle citing data that no one needs all that fancy schmancy rest of the vehicle.