I see VW is doing a sign-and-drive event which seems to be Zero DOwn but taxes upfront.
Are these generally good deals or are they not even worth exploring?
Advertised deals are usually bunk/trash/not worth persuing.
Besides, is it sign and drive if you have to sign a 4 figure check for taxes upfront?
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i agree that is why i am asking
I’d see what the actual cost is including tax, and then shop on Marketplace for comparable pricing.
I highly doubt the ad is worth persuing
When I got my VW eGolf in 2016, sign and drive meant $0 out the door, looks like VW changed their meaning to +TTL and Marketing didn’t update their titles to $0 down (or it looks bad so they kept S&D)
yea i think ts likely not worth looking to ty all
The amount DAS has no bearing on whether the deal is good. Or not.
A bad deal can be offered with true 0DAS and it would still be a bad deal.
These advertised “deals” are designed to appeal to people who don’t know better and serially sign one bad lease after another, often a financially damaging move.
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The less money you pay upfront the more the lease will cost you.
Ok let’s put on our thinking caps. Different states, hell different counties have different tax rates. Since their tax rates are different, their monthly payments (while all being the same % off) would be different. When you are running a NATIONAL ad campaign do you think they are really making a different commercial/ad for every county? What if I live in NYC at 8.88% and got to NJ at 6.65%? Do I get the NJ prices? I mean the NJ ones were advertised?
Let’s look at two of the most successful companies at selling. Mcdonalds and Apple. The Iphone pro is $999. Does that mean everyone walks out paying $999 at every store in the country? How about Mcdonalds famed dollar menue, has anyone ever spent $1?
i would agree with you here. But my question was really just general wondering if you would lol
I am just asking questions to educate myself to be a more informed customer.
With the possible exception of manufacturer brand image campaigns I believe most car advertising (especially that with offers) is more local/regional, with decisions made by dealer ad councils.
I recall my father (former dealership owner) being frustrated with the relative influence that larger dealer groups had on which media markets got the bulk of the budget for print, TV and radio ads, and which canned ads (radio- and TV-ready) were chosen to run.
Many of the canned TV ads produced and provided by the manufaturer had no narration for all or some of their duration, so they could be customized using local voiceover talent, and the video was produced in such a way that regions could superimpose their own text to the screen (with specific requirements for fonts and other branding guidelines).
so you are saying that national adds are generally not good deals ? or that at the end of the day, each place is different and they are more trouble than they are worth?
that is correct.
thank you all
Yes, deals in lease ads are almost always horrific (and usually misleading).
Beyond that:
“Sign and drive” means that you roll everything into the lease so you pay finance charges on everything from the lease itself to registration fees, doc fees, acquisition fees, and often the big one - sales tax. Plus whatever garbage they sell you in the finance office (it’s all garbage).
Acting on a national ad + paying nothing upfront is among the most expensive ways to do this.
National ads are the marketing department of xyz manufacturer doing what they are good at…generating interest and demand for a product. Of the many ways to accomplish this, is to make a deal appear to be far better than it is.
Many segments of the population take it at face value and walk out with a deal they’re happy with.
In this case the manufacturer created demand and it’s up to a dealer to “sell” you the deal and by the time you get out of the finance office you may end up being sold on “locking wheel nuts, pulsing brake light” and an array of other products. Maybe a bumped up rate or mf.
Agreed that almost any deal can be “sign and drive” (i.e., $0 drive-off) by rolling in upfront costs into the monthly, or paying upfront costs with rebates.
That said, looks like VW’s current Sign Then Drive includes a two-payment waiver, at least on ID.4:
https://calculator.leasehackr.com/supporters
This month both RV and bonus cash decreased, but MF improved, along with this two-payment waiver.
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