MMR vs Trade-In Value

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Dear Hackrs,

Is there a standard for how much % of MMR one should aim to receive when negotiating a trade-in value? Is it reasonable to push a dealer to pay the MMR value and not expect to receive less than that? I understand that it is probably car-specific, but I keep getting offers that are ~$10k less than the MMR value (~$100k) and am wondering if my expectations of receiving MMR are unreasonable or dealers are just low-balling me. The car in question is a 2023 C8 Stingray Convertible.

Thank you,
renaughty93

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It’s probably not reasonable to expect to get MMR, there would be no profit for the dealer, unless they plan to retail. A reasonable target maybe $2K behind MMR but most dealers are probably looking for $4K or more.

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