Oh wow…just time-warped to 2005. Ling was / is nuts and good for her going on this new adventure.
She absolutely tore a new one through the motor trade industry that’s never been repeated, nor is it likely to. It’s true the establishment HATED her, she was female, a foreigner and kind of weird, and that played into her plan perfectly. At first they wrote her off as a joke, underestimated her, and then she upper cut them right in the kisser, and launched her business.
She never had cars that I wanted back then. The deals were pretty good on what she did have. The leasing game in the UK was and probably is still very different to that in the USA. Go into a dealer and jabber on about residuals and cap cost reductions and money factors and they would genuinely have no idea what you are going on about and suggest you call a trusted relative to come pick you up.
I haven’t checked in over a decade. I assumed the site closed down a long time ago. I hope she pocketed a nice big chunk, but really she should have taken a chairwoman position and drew a salary along too. It sounds like she basically gifted it to them. Lucky employees are now owners.