the problem with this logic, is that a contract/deal can show 15-20% off MSRP but be marked up 2-5% on the rate. same way a purchase contract can. having information from years or even months prior is completely useless. there’s over 30 manufacturers with body refreshes, different model years, demos, regional rebates, and for example with me Silverado MSRP ranges from 35,000-65,000! RV changes from beginning to end of year. Managers also change daily…
the only thing that is helpful as a whole is every dealer knows a general idea of payment and regions. I can tell someone that asks me if a base Traverse if $600 a month to lease? hell no! it’s like 300-400 per month give or take, and i know Nevada, Arizona, and certain regions in California don’t discount like we do here.
Until you can figure out how to get every rebate someone qualifies for, employer, military, costco, samsclub, tax rate, credit rate, down payment v driveoffs, all their lease brands, how their registration fees are, etc etc every program out there.
I see it happen a lot since my thread has my old deals from when i started the forum. “hey i want your $400 tahoe lease”… okay, that was almost 4 years ago and a different body style, different rebate, high RV, it was only a couple years into that body style, we had a different CFO for GM. Well it’s just not the same.
most shoppers, i think brokers can agree, is based on needs and wants. Okay customer wants cheapest 8 passenger SUV with a power tailgate and forward collision with a $350 payment possible. Okay here’s xxx cars that’ll work with xxx amount down.
Rather than just “lowest payment ever on that car” that’s never been replicated, an average is the quickest info people want. Prior to car business, if i thought to lease a Benz I would think like 700/800. Okay knowing now, I’ve seen at as low as 250, but usually hovers somewhere around 400ish.