2021 BMW X5 sDrive 40i target discount - Atlanta, GA

Hello,

I’m thinking about ordering from factory 36/12 lease 2021 X5 SDrive 40i, the build MSRP is $72,500

What discount should I target? 10%?
I have no loyalty or OL codes, buy may qualify for fleet pricing from my employer. Do they offer any conquest bonus cash? I do own one Mercedes.

I can do 7 MSD, my target is zero down, $800 per month with all junk fees upfront.

Located in Metro Atlanta.

Thanks for your help.

There’s a thousand BMW threads discussing this, please search around. Use marketplace posts as another guide.

@BMWPros is a good source local to you.

Hey dude. What’s your email? I’ll shoot you over a proposal. Is your exact build price after destination $72500? Also, you can PM me your phone number if you’d like to discuss a bit on the phone.

Thanks for the mention @chrishs2000

I got 8% discount easily in a really small market so I think 10-12% is doable in Atlanta for sure just contact multiple dealers.

Yes, there are brokers in here who are willing to do 12% and more but you have to transport the vehicle.

Transporting eats into cost. Don’t forget that, don’t get hooked up on discount; as a 10% discount may be better than a 12% after shipping.

OP for a reach out from an aggressive ATL dealer so I think he’ll be fine, if not he can shop then ship on LH.

:+1: my buddy still loves his X5 you shipped up here. I got a lot of free drinks for the $200/mo or whatever it was he saved vs the deal he had locally :laughing:

Don’t forget to factor in the broker fee and compare dealer fees to your local market.