With the 2019 e-tron Costco promotion coming to an end in short 5 days, would you recommend people still looking to lease an e-tron this year to pull the trigger now and leverage the Costco discount in addition to the Market Allowance, Lease Cash and Loyalty or roll the dice and wait for October?
Doing a quick check, I still see 60+ 2019 e-trons (most of them Prestige) within a 100 mile radius from LA, so I would probably recommend waiting, as I can’t see these cars just sitting on the lots come the end of the month/quarter…
I realize us pure mortals don’t have a crystal ball to predict the future, but perhaps better informed members of our community (hint, hint @Samaudibh or @DonnyAudi) can comment if Costco is likely to be extended.
For what it’s worth, Costco tends to have cyclical programs. There was the great Volvo blow out not too long ago. Whatever ends up happening there will be another deal to be had.
Except it probably won’t be a lease deal, as previously mentioned, RVs are subvented up to the moon on the e-tron and it’s not sustainable when the next adjustment comes. Costco programs are rarely extended. So unless you’re looking for a purchase deal on a remaining e-tron, this is basically going to be it. You can roll the dice, as you never know, but the smart money is on this is likely it.
I think the Costco discount is irrelevant when it comes to 2019 Etrons. The dealers want to get rid of them and the prices will keep going down until all the 2019 inventory is sold. Some of the dealers are already showing 2021 models in their inventory.
My guess is the EtR0N will be the nicest lease deal we see the rest of this year. Bolt is basically free and a great value, but the eTRon is Audi nice for Accord money.
Any chance you’re confusing a garden variety ‘Costco car buying service price’ with special Costco incentives (in this case an extra $3k)? I might agree if you went through Costco CBS on a Civic, you could get that price on your own all day long, but replicating a large special incentive past the program end date? That’s just not realistic. There hundreds of examples of vehicles that get more expensive after a program ends.
This is the nature of automotive. Production cycles have a long lag and oft times, manufacturers find it the lesser of evils to overincent and blow out an oversupply to right the tricky supply/demand balancing act. But this strategy has its limits, and if you’ve accomplished enough of what you needed, you pull back on the stick and level out the descent.
Yes, that is what I believe. Alternatively, maybe there is some additional incentive from Audi Financial Services or some other type of incentive / rebate. For example, in CA there could be $5K rebate from PG&E (like what BMW did earlier with their EV)
So what is the game plan here?
They haven’t been able to sell / lease the cars for the past 12 months for very attractive prices. Do you think increasing the prices at this point will help with the sales efforts? These are depreciating assets and the dealers must get rid of them.