2017 Volvo V90 Cross Country

Here is something interesting - $5,000 Loyalty/Conquest + $750 Volvo Summer Sales Allowance
Loyalty is on only for current XC70 owners
Conquest:

Individuals who currently own/lease any model year Audi Allroad, BMW 3-Series Wagon, BMW 3-Series GT, BMW 5-Series GT and Mercedes E-Class Wagon.

Why even bother targeting such a tiny sliver of the market? If they’d gone after crossover conquests, they could target people who want something a little different.

Yep, but they are going after wagons/hatches here. Similar to XC90 conquest where they even included JEEP.

Plus another 750 for a plan people: