I sent an email to about 5 dealers in my area and asked for their best pre incentive sales price on the Optima Hybrid. One came back with the $24,700. I then asked him to run the numbers at that sales price on a 24/12k lease. We haggled a bit over the MF but I figured I’d stop pressing my luck and just headed down to sign and pick it up. It was surprisingly simple, actually. You just need to find a dealer willing to discount the sales price and the rest is set my Kia.
