First and foremost, how much in direct to dealer incentive is included in that selling price? If you’re unsure, be sure to start by verifying rv/mf/incentives with Edmunds
Acura loves to offer significant direct to dealer incentives in addition to whatever customer facing incentives that are getting itemized by the dealer. On the 2020 mdx, this is typically thousands of dollars.
In order to properly evaluate this deal and set a price target, it’s necessary to separate out what of your selling price is dealer discount and what is dealer incentive. From there, you can compare dealer discount amounts against shared deals here to see where you stand.
If you have zero additional factory to customer incentives (loyalty etc) then dealer discount (combined total of factory to dealer and dealer contributions) ~$4000
There is a dealer who advertises here on MDXes. Check em out for an easier lease.
Looks like you are in IL, I had done a deal a year ago for my brother in Chicago. Although the comps are not the same now, it can give you a base on what is achievable.
I’m Northeast, about to sign for MDX Tech at 15.5% off, which is about $700 lower than your price (makes the payment $494 with tax).
I would note dealer fees here are typically $499, instead of the $250 from your dealer. Apples-to-apples, that’s about 0.5% less discount (just paid another way), so if I change the discount to 15.0% (to add back the extra $249), and that would make the price $502 with tax.
The 15.5% is the combination of the direct to dealer incentive and the dealer discount. It is BEFORE the $1500 Loyalty amount which are shown separately as Taxed Incentives in the Calculator.
So there is a total “discount” of $8,141 off MSRP (of which $2750 or $3400 is the direct to dealer), and the rest is dealer discount. There is also another $1500 of Loyalty (or Conquest) customer incentive (or Rebate for those who speak American car terminology), so total reduction from MSRP to the Cap Cost is $9,641.