Been using the search function to look at how to word emails to dealers to begin negations. For example I’ve been looking at BMW 440i x drive Gran Coupes for sale. From what I’ve seen on the forum I should be targeting a 20% dealer discount prior to incentives.
My typical email says the following:
Hello,
I’m interested in your loaner 4 series stock number xxxxxx. Looking to get know if it’s still for sale and seeing as it’s a loaner and a 2019 would you accept a 20% discount before incentives?
How does the above email come across? Any tips? I usually just get a no that’s too much of a discount or if I see a car that’s a good price they have rolled in the lease cash and loyalty already.