Instructions on how to get a BMW OL incentive - Ultimate Drive Events UDE

zzzzzx · January 23, 2020, 7:30am

Pardon my ignorance, but what does OL stand for?

Motoloco · January 24, 2020, 5:05pm

Lol. Same here but NY/NJ.

jebryan · January 25, 2020, 3:27am

You the real mvp

JMK1023 · January 25, 2020, 10:50pm

For anyone looking for an OL Code BMW is having an event for the Lunar New Year. I also got mine online without having to go in. This is the link that I used.

Bgr33dy · January 26, 2020, 2:53am

I think this code applies to the dealership specifically.

Not sure if we can use it in NY/NJ area.

anon46843959 · January 26, 2020, 2:59am

So can you combine OL, Loyalty, together?

rsermdr · January 26, 2020, 3:48am

Perfect timing. Thanks JMK1023

jebryan · January 26, 2020, 4:45am

Usually, if the $1,000, $500 is from BMW and $500 is from dealer specific contribution. So if you go to another dealership, they usually honor the $500 from BMW regardless. That’s my understanding, at-least.

CarryTheInterest · January 27, 2020, 10:59pm

(post deleted by author)

Grin · January 28, 2020, 6:37am

I don’t think the Lunar New Year promotion is nationwide. Wasn’t able to get it either.

sramirez · February 5, 2020, 9:20pm

Has anyone tried using a code from the event website?

AnthonyP1 · February 9, 2020, 10:23pm

Anyone know of any events this month?

songshan311 · February 11, 2020, 4:54am

How to get a code in Texas? My wife’s car is totaled, and we are planning on a BMW.

anon46843959 · February 11, 2020, 5:55am

So apparently you can use OL with Fleet/PenFed/USAA, and Loyalty/Conquest but you only get $250 vs $500. Info was posted on BMW forums.

mf44 · February 11, 2020, 12:50pm

Do you have a link?

anon46843959 · February 11, 2020, 5:00pm

Some members on there are claiming they have done this.

https://g05.bimmerpost.com/forums/showthread.php?t=1672925

mf44 · February 11, 2020, 5:06pm

I’ve seen this thread. What I suspect is happening is that the dealer is really only redeeming one of the $500 discounts. Then, to placate the buyer, the dealer says that each discount is only $250 each. 2 discounts at $250 = one OL code or one Penfed discount. The matrices make it pretty clear you cannot stack them.

Edit: if you read the thread, you see someone also mentions that a dealer claimed USAA is only $250, not $500. So not a lot of reliable info.

The other possibility is that, in order to salvage a sale, a dealer might have just discounted a further $250, separate from the OL code. If the deal wasn’t all that good to begin with, throwing in $250 to get a sale is nothing. Either way, I don’t think we should believe that you can stack them at $250, at least until we see some further, and much clearer, substantive evidence with a full deal breakdown.

anon46843959 · February 11, 2020, 5:13pm

Yeah I read that also but hey, you can use it as leverage saying “other dealership is honoring it”.

mf44 · February 11, 2020, 5:21pm

You can also tell someone that another dealership is giving you 40% off and a free Rolex. Either way, they will know you are full of it, and it just discredits you. I’m sure everyone has their own style, but I wouldn’t want to bluff on something as fundamental as whether incentives stack. That is something where the dealer is in a much better position to call your bluff. Just ask for a slightly steeper discount…

If you go in too hard with bogus info, the dealer/salesperson is just going to think you are completely unrealistic and will move on to the next customer.

anon46843959 · February 11, 2020, 6:03pm

Oh yeah def. for $500 shouldn’t make up stories lol