I believe this model has $1,500 dealer cash, many others like the C300, GLA & GLB have $2,000. Almost all brokers on LH advertise their discounts including this cash, so it’s important to know how much it pads the discount on whatever MSRP you’re targeting.
If $1,500 dealer cash is correct, then this deal looks a lot more “standard” in terms of discount on a new model, maybe a bit towards the high end. That said, I don’t think 16% pre-incentive on a new 2025 is off the table.
Mercedes, unlike BMW, has a major 2025 inventory problem with many of their models. Hundreds of GLBs, GLAs, CLAs & C300s all looking very ripe for desperation discounts assuming programs continue into the year. They pulled C300 support last year as of March which seemed premature at the time IMO, curious to see where they go this year. BMW going to Sept of 2025 with many of their 2024 gas models was unprecedented from what I recall. It looks like MB may need to support deep into this year too. As my homie @mani_is_kool has pointed out though, BMW has done a much better job of managing their inventory into the new calendar year compared to last.
Awesome. Thanks for the response. Half searching for a unicorn glc 63 deal if I can find one. Lots of inventory out there. Have an x5 I’m not crazy about.